Feb
23

Was There a Mr. GEICO, the Insurance Salesman?

By Tamahome Jenkins · February 23, 2009

geico-car-insurance-744425

No, there has never been a Mr. Geico because Geico is actually an acronym.  Founded in 1936 by Leo and Lillian Godwin in Fort Worth, TX, GEICO was originally founded to provide affordable auto insurance to employees of the federal government.  Hence, the Government Employees Insurance Company was born.  Over the course of its history, GEICO began providing insurance to more and more people until finally, the company was purchased by Berkshire Hathaway in 1996.  Ever since then, the company has marketed directly to consumers, as opposed to the traditional method of having independent agents.  This is not an endorsement of GEICO.  In fact, you should ride a bike instead of drive. ^_^

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Categories : Origins

Comments

  1. Thomas says:

    Ahhh. . . that would coincide with the MP that T-boned me in 1995 one cool November day. Too bad for him he decided to not pay his renewal and lost his coverage 2 days before he thought it a good idea to run a red light at a busy intersection.

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